Monday, April 30, 2018

Adobe APAC leader on martech models, personalisation and Australia's CMO

Source: might
Details: CMO It's only a matter of time before we starting seeing enterprise marketing functions outsourced and the emergence of more 'marketing-as-a-service' business models globally. That's the view of Adobe president for Asia-Pacific, Paul Robson, who CMO caught up with during the recent Adobe Summit in Las ...

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